Pixel and events setup
Install the Meta Pixel on a website and verify purchase and lead events in Events Manager.
- Meta Pixel
- GA4
- Canva
4.7/5
Student rating
6
Structured modules
4+
Portfolio projects
Yes
Placement support
This course teaches how to run paid campaigns on Meta that are measured properly: tracking set up before spend, audiences chosen on purpose, creatives tested against each other and results reported against the business goal.
The meta ads programme at techcadd Amritsar is built the way the work is actually done: you handle the data, train and break the models, then ship something that runs. Tools such as Meta Ads Manager, Meta Business Suite, Meta Pixel are installed on your own machine in week one, not shown on a slide in week ten.
It runs across 1 – 2 months with morning, evening and weekend batches, and every module closes in a reviewable artefact. By the end you hold a certificate, a portfolio, and the ability to talk through your own decisions in an interview for a meta ads specialist role.
There is no entrance test and no restrictive prerequisite. What follows is what the programme actually checks for before you enrol.
Job titles vary by company, but the underlying expectations do not. Each destination below maps to work you will have already done during the programme.
Most meta ads training in this region stops at the tutorial: you follow along, the notebook runs, nothing is retained. This programme is built the other way round — every module hands you an unfinished problem and a deadline, and a mentor reviews what you did with it.
That is slower and harder than watching lectures. It is also the only version that survives an interview, because the questions there are about the decisions you made, not the code you copied.
Project review week at the Amritsar campus
Mentors mark up work line by line
Hiring drive & mock interview day
Practitioners run the panel, not HR
Every tool below is installed, configured and used by you during the course — not demonstrated on a slide. You leave able to set up your own environment from scratch.
6tools covered
Issued on completion against the modules you finished and the projects you submitted — plus an internship letter where the industrial training track applies. Shareable to LinkedIn, and verifiable by an employer who calls the Amritsar desk.
Meta Advertising Basics is where the Meta Ads track gets its footing. You work the concepts in the lab first, then carry them straight into the running project rather than leaving them as isolated exercises.
A reviewed piece of work demonstrating business portfolio and ad accounts and campaign, ad set and ad structure.
A certificate answers what you can do today. This is the honest answer to what meta ads looks like three to five years out, and why the fundamentals this course spends real time on are what carry you there.
The 1 – 2 months programme is built around the part that is genuinely in your hands — and you leave holding all of it.
A reviewed portfolio, an industry-recognised certificate and a fundamentals-first foundation you can keep building on. Markets move, as they always have; that foundation is exactly what lets you move with them as digital marketing work around you keeps shifting.
Install the Meta Pixel on a website and verify purchase and lead events in Events Manager.
Plan a three-stage funnel from awareness to retargeting with separate audiences and creatives.
Plan and run a lead campaign for a real business from the techcadd client pipeline.
Run an A/B test between two creatives and write up which won and why.
Every project moves through the same loop: understand the brief, build it with guidance, then explain the decisions behind your work. The certificate is the receipt — the portfolio is the point.
Break a real requirement into a plan, the constraints it has to live inside, and the right tool for each part of it.
Pixel and events setup
Work hands-on with trainer feedback arriving while the decisions are still cheap to change.
Retargeting funnel
Turn the finished work into a portfolio story you can defend line by line in an interview.
Live campaign brief
Two decades of training in Amritsar, in a format that has not changed since: small batches, real projects, mentors who still work in the field.
Your mentor works in meta ads for a living. The examples in class come from that work, and so do the shortcuts.
Batch sizes are capped so a raised hand gets answered in the session it was raised in, not weeks later.
Every submission comes back annotated, line by line. The notes are the point — they are what you carry into the interview.
We teach Meta Ads Manager, Meta Business Suite, Meta Pixel and refresh the list each intake, because a stale stack is worse than no stack.
Morning, evening and weekend tracks, classroom or live online, with recordings either way for revision.
Resume and portfolio review, mock interviews and hiring-drive access — and it does not stop the day the course ends.
Collected from students who completed the meta ads programme at the Amritsar campus, across morning, evening and weekend batches. Hover a card to stop the row and read it.
4.7
out of 5
190 verified reviews from Amritsar students
I joined the Meta Ads batch with almost no background, and what made the difference was that meta advertising basics was taught by building rather than by slides. By the third week I was debugging my own code instead of copying someone else's.
The project reviews are the real value. My retargeting funnel was picked apart line by line, and those notes are exactly what I ended up talking through in the interview that got me a performance marketing executive offer.
Weekend batches meant I kept my job through the whole 1 – 2 months. Anything I missed got re-explained without fuss, and lab access outside batch hours was never a problem.
Meta Business Suite and the rest of the stack were set up on day one, so no week went into environment issues. Batches are small enough that a doubt gets answered the same day instead of piling up.
I had tried learning meta ads on my own twice and stalled both times. A fixed batch in Amritsar, a mentor who checks your work and a deadline on every module is the only reason I finished.
Placement support was not just a line on the brochure — resume and portfolio review, two mock interviews with people who do the job, and a referral into one of the hiring drives.
The syllabus is current. We worked in Meta Pixel rather than the older tooling most meta ads syllabi around here still teach, and that came up directly in my first interview.
The balance of theory to lab time is about right: enough to understand why something works, then straight into building. I left with 4 projects I can demo, not just a certificate.
If something here is not covered, the Amritsar desk will answer it directly — no call-back queue.
No. The programme opens at beginner level and assumes no background beyond comfort with a computer. Students who already have some exposure move through the early modules faster and spend the saved time on project work.
Book a free demo class and see the lab before you decide.